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The Gluten-free Revolution

RRP $29.99

An accessible healthy lifestyle should be the rule, not the exception.

Who said pricey kitchen equipment and complicated recipes were necessary for leading a balanced life? Based on the premise that simple whole foods (mixed with a bit of dessert, of course) are the building blocks of any healthy diet, The Gluten-Free Revolution will help you energize and revamp your lifestyle.

Shannon-Karasik encourages those interested in feeling great to experiment until they find what works best for them. The Gluten-Free Revolution suggests mixing and matching simple exercises and easy recipes in order to create your ideal healthy lifestyle. All the recipes are gluten-free, and many also cater to vegans, vegetarians, and even nut- and soy-free diets.

Contents include everything from recipes for smoothies, meals, and desserts to simple and effective yoga, Pilates, and dance workouts.

Whether you’re a fitness nut looking for the latest tips, the mom of a gluten-free child looking for delicious recipes, or just the average person who wants to feel amazing every day, The Gluten-Free Revolution answers all of your questions and points you toward the pleasurable life you deserve.

Skyhorse Publishing, along with our Good Books and Arcade imprints, is proud to publish a broad range of cookbooks, including books on juicing, grilling, baking, frying, home brewing and winemaking, slow cookers, and cast iron cooking. We’ve been successful with books on gluten-free cooking, vegetarian and vegan cooking, paleo, raw foods, and more. Our list includes French cooking, Swedish cooking, Austrian and German cooking, Cajun cooking, as well as books on jerky, canning and preserving, peanut butter, meatballs, oil and vinegar, bone broth, and more. While not every title we publish becomes a New York Times bestseller or a national bestseller, we are committed to books on subjects that are sometimes overlooked and to authors whose work might not otherwise find a home.


Advertising Media Planning

RRP $477.99

The planning and placement of advertising media is a multibillion dollar business that critically impacts advertising effectiveness. The new edition of this acclaimed and widely adopted text offers practical guidance for those who practice media planning on a daily basis as well as those who must ultimately approve strategic media decisions.Full of current brand examples, the book is a "must-read" for all who will be involved in the media decision process on both the agency and client side. Its easy-to-read style and logical format make it ideal for classroom adoption, and students will benefit from the down-to-earth approach and real-world business examples.Key changes in the Fourth Edition include: A better grounding in the role of media in an advertising and marketing plan today, with a new first chapter on the changing role of media planning in agencies today; Increased coverage of communication planning; Added focus on the importance of media strategy early on in the book through a new chapter; A new chapter on evaluating media vehicles, filled with up-to-date examples; Separate chapters for video and audio media (instead of lumping them together in broadcast). This creates a more in-depth discussion of radio in particular; A new chapter on search engine marketing and a thorough revision of the chapter on online display advertising to address the increased emphasis on digital media; A new chapter on gaming, and many new examples of the latest digital media, with an emphasis on social media, and a new framework for analyzing current and future social media; A new chapter on international advertising; A new chapter on campaign evaluation.An online instructor's manual with PowerPoint slides and sample test questions is available to adopters.



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